about
Corporate culture
Corporate culture is the “soul” of an enterprise—a “gene” that ensures its enduring health and vitality. Under the leadership of Chairman Li Yongshui, all members of Yongning’er have, over several decades of arduous exploration and entrepreneurial practice, forged a core corporate culture characterized by the fundamental values of “diligence and dedication, continuous self-improvement, and integrity in business.” This culture—comprising our corporate mission, vision, principles, and spirit—has long been deeply embraced and steadfastly put into practice by the entire Yongning’er team. It has become a powerful spiritual driving force that unites people, inspires them to strive relentlessly, and propels Yongning’er’s endeavors toward sustained and healthy development.
Production and R&D experience
Production line
1. Corporate Mission: Loyalty, Diligence, Innovation, and Cooperation
II. Corporate Mission: Creating value for our partners.
3. Corporate Vision: To be the industry leader.
4. Service Principles: Integrity, Speed, High Quality, Win-Win Collaboration
5. Business Philosophy: Seek Truth and Efficiency, Never Be Satisfied
6. Team Spirit: Strive for self-improvement and unite as one.
1. Corporate Mission: Loyalty, Diligence, Innovation, and Cooperation
II. Corporate Mission: Creating value for our partners.
3. Corporate Vision: To be the industry leader.
4. Service Principles: Integrity, Speed, High Quality, Win-Win Collaboration
5. Business Philosophy: Seek Truth and Efficiency, Never Be Satisfied
6. Team Spirit: Strive for self-improvement and unite as one.
7. Work Style: Rigorous and Thorough; Take Immediate Action
8. Humanistic Philosophy: Honesty and Integrity, Respect and Care
9. Yongning’s Entrepreneurial Spirit: Pursuing Dreams and Striving for Strength, Unwavering in Belief; Steadfast as Iron, Constantly Surpassing Ourselves.
10. Company Anniversary: May 8th of each year
11. Company Disaster Prevention and Mitigation Memorial Day: June 1st every year
12. Yongning’s “One Core” Strategy and “Five Advantages” in Operation and Management
“One Core” Strategy: Implement a business strategy centered on “low costs” across the entire industrial chain.
“Five Major Advantages”:
1. The benchmark advantage of being among the top three in the industry for flagship products
2. Advantages of self-sufficiency within the industrial chain
3. Strong market sales capability advantage
4. The advantages of each “SBU business entity” in supporting the group’s stable operations
5. Advantages of a comprehensive basic accounting and financial control system
Thirteen: Yongning’s “Six Major Operational and Management Mechanisms”
1. A “business assessment mechanism” that features “no blind spots and full coverage”
2. A “performance indicator establishment mechanism” where everyone has targets and every unit contributes to value creation.
3. The “SBU operating mechanism,” which involves breaking down business units into smaller entities, scientifically allocating resources, and continuously comparing and contrasting operational results to stimulate intrinsic motivation.
4. A “talent-matching mechanism” formed through internal talent development, mobility, and the appropriate assignment of talents based on their abilities.
5. Guided by values of continuous transcendence, establish a “corporate culture mechanism” that inspires positive energy within the team.
6. An “internal competition mechanism” that focuses solely on results and value contributions, without emphasizing hard work or effort.
14. Yongning’s Eight Admonitions
1. Health starts with diet.
2. Success starts with learning.
3. Excellence starts with the goal.
4. Cooperation starts with trust.
5. Management starts with time.
6. Wealth begins with thrift.
7. Pioneering starts with innovation.
8. Opportunities begin with challenges.
